MIC plans new solution for ‘clean’ ads on YouTube
Thứ Tư, 14/02/2018, 15:34
After a working session with the Ministry of Information and Communications (MIC), Google has changed its algorithm and refined its censorship unit, but this has not yet settled the problem. ‘Dirty’ video clips are still attached to ads, worrying Vietnamese brands.
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| MIC plans new solution for clean ads on YouTube |
In 2017, MIC discovered that ads of many Vietnamese brands were associated with video clips with bad content (pornography, pedophilia and slanderous comments towards the Vietnamese state and Communist Party leaders).
According to Le Quang Tu Do from MIC, other countries have also discovered the same situation.In the UK, media campaigns about children and immigrant protection have been found attached with the video clips of the self-proclaimed IS. In the US, Coca Cola, Pepsi and AT&T stopped ad campaigns on YouTube. The same move was also taken by Vinamilk, Vinhome, Yamaha and FPT in Vietnam.
Also according to Do, ads with all kinds of content can be placed on Facebook, from weapon trading, wildlife trafficking to ones offensive to businesses and individuals.
